Dementia Friends Ambassador, Jane Theobald, was recently shortlisted for the Kathryn Burgess Volunteer of the Year award at the Voluntary Action LeicesterShire (VAL) awards. Her Volunteer Manager, Jas Mahil, shares why Jane was so deserving of the recognition, and the incredible impact she makes as a volunteer.

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“Jane has been a passionate and committed Dementia Friends Ambassador volunteer for the past five years, following her retirement from a long and successful teaching career. She has personally created over 800 Dementia Friends in the Leicestershire area - an achievement that speaks volumes about her commitment and reach.

“Her motivation to join us as a Dementia Friends Ambassador stems from a deeply personal experience: her mother-in-law lived with dementia, but the family didn’t initially recognise the signs. That experience inspired Jane to ensure others wouldn’t face the same uncertainty. She believes strongly in the power of Dementia Friends Sessions to help people understand the signs of dementia and the journey individuals and families may go through.

“Jane initially wanted to bring these sessions into the school where she taught but couldn’t find anyone to deliver them. Rather than give up, she made a promise to herself: once retired, she would become the person to deliver them. And she did just that, bringing sessions to local schools and community groups, including Brownies.

“When asked why she continues to volunteer, Jane said: “Children shouldn’t be scared of dementia.” She recognises that while many children have heard the word, few truly understand what it means. Her sessions create a safe, engaging space for them to learn and ask questions.

“One particularly memorable session was with a local Brownies group, invited by a 7-year-old whose grandmother had passed away from dementia. The child shared a touching memory of her grandmothers love of combing her hair, her grandmother had been a hairdresser – and this touching memory beautifully illustrates the message Jane always emphasises: there is more to a person than their dementia.

“Jane’s work is not only inspiring, it’s transformative. Her efforts have made a lasting difference in her community, and her passion shows no signs of slowing down. Leicestershire is incredibly fortunate to have someone like Jane raising awareness and building understanding around dementia.

“She is a true asset to Alzheimer’s Society, and I wholeheartedly believe she deserved to be recognized for her tireless dedication, compassion, and impact. Jane is not just a volunteer - she is a changemaker.”

Jane said: “It was great to be given the recognition at the awards, and I hope that it has helped to raise the profile of the Dementia Friends Ambassadors who all do so much within their communities to raise awareness and improve understanding of dementia. I am one of many who support the charity in this role.”